Everybody seems to think they are a newsman these days. Last night I noticed a new site run by mattress meister Kevin Fear....it's an aggregation of stories from other media plus links to media, web cams and other things of interest including this blog.
It's another attempt,and there are others, to replicate the enormous success of the pioneer in this field, Newzjunky.com.
Imitation is flattery and the proliferation of such sites is evidence of the success Newzjunky has had. The new competition is good in that it keeps up the pressure to create original content.
In the end, I still believe content is king and I think you will see more original reporting by Junky in order to maintain his edge in this emerging field.
While these sites can be cobbled together with a fraction of the dollars spent running old media, their mere existence does not guarantee success.
The new aggregators also drive traffic to existing old media who still create most of the content others piggy-back on.
In the end the marketplace will sort out who survives and prospers and who is just a flash in the pan. While people might sample different new sites, they will return to those perceived as offering the content they want. In Watertown, that's Newzjunky, the WDT and TV 7.
In that sense Junky is the new and old media at the same time.